AIXON | 生產力局「數碼不求人」平台

AIXON

Intelligent Data Augmentation Platform to maximize user acquisition

Intelligent Data

user acquisition

Appier

47F Lee Garden One, 33 Hysan Avenue, Causeway Bay, Hong Kong

一對一諮詢

marketing@appier.com

https://www.appier.com/zh-tw/

摘要

Intelligent Data Augmentation Platform to maximize user acquisition Maximize user acquisition with AI-enriched customer data.

適用行業

零售餐飲資訊科技金融服務醫療服務零售及電子商貿餐飲跨行業通用

方案類別

電子商貿營銷自動化數據分析數位行銷電商平台市場營銷自動化個人化推薦

方案優勢

comprehensive audience intelligence, optimize ad performance, orchestrate and activate owned and paid channels

優惠詳情

詳情

Intelligent Data Augmentation Platform to maximize user acquisition

Maximize user acquisition with AI-enriched customer data.

示範視頻

客户案例

CASE

1

MSIG Mingtai Insurance

The Comprehensive Automobile Usage-Based Insurance (UBI) is MSIG Mingtai Insurance latest technology insurance product, which it hopes to promote. The product has three major features: immediate assistance, responsibility determination, and speedy departure. Policyholders will receive a UBI dashboard camera. If an accident occurs, customers can simply press the “one-click claim” button on the dashcam in order to be connected with an agent immediately, who will assess the exterior vehicle damages via pictures and videos taken and uploaded remotely by the camera. This significantly increases payout efficiency on the spot while reducing the likelihood of disputes down the road.

CASE

2

cama café

Appier supported cama café in using AI to integrate customer data and analyze online and offline big data to achieve automated precision marketing, and ultimately increase user engagement and brand loyalty. Meanwhile, cama café leveraged Appier to discover potential business opportunities.

CASE

3

Formosa Optical

Formosa Optical partnered with Appier to improve how it analyzed data for customer segmentation and how it targeted different customers based on their online-to-offline behaviors. Through the adoption of two Appier AI solutions, the company was able to increase the open and click-through rates of its marketing collateral and drive more conversions.

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