Consumer behaviour is changing, leading to diverse retail formats globally. SMEs face significant business pressures and seek to provide quality services and improve marketing results through "Omnichannel" sales. Integrating customer data from online and offline channels, utilising targeted marketing, and adopting all-channel payment solutions are crucial for enhancing operational efficiency.

In this episode of "Tech Talk", experts from SHOPLINE and Global Payments 

will delve into integrating sales channels, enhancing the shopping experience, fostering customer loyalty, and driving brand revenue. The session will also explore the benefits of selecting all-in-one payment service provider to facilitate the transition into an omnichannel selling approach.